Reply faster. Follow up with every couple worth following up with.

Case study

The Manor at Airmont

All-inclusive wedding venue, Northern Virginia

The situation

The Manor is selective. It hosts a limited number of weddings each year and chooses its clients carefully, so every inquiry counts. Inquiries arrive by email from the venue's website, The Knot and WeddingWire, and replies were written by hand. The Knot sends one static auto-reply and nothing after it.

Where it started

Measured by the venue's own dashboard over 90 days, before automation. Elapsed time, including nights and weekends.

What we built

• One place for inquiries from the website form, The Knot, WeddingWire and tour bookings.
• A first reply to each new inquiry, and follow-ups at 2, 5 and 15 days for couples who go quiet.
• Tour and planning-meeting reminders, and a post-tour email.
• A staff app with a calendar, a dashboard and a history of every action.

How the venue stays in control

• Every kind of email has its own switch: Off, Review (staff approve and can edit each one) or Automatic.
• Nothing sends automatically until the owner approves it, and every change to a switch is logged.
• Emails use the owner's own templates and voice. They never quote prices or say whether a date is open.

Results so far

The system went live on October 16, 2026. It is too early to report results, so we won't guess. We will publish the measured before and after here once there are 60 to 90 days of data.